MEIS

MUSIC ARTIST
AMSTERDAM

Meis, the pseudonym of Aysha de Groot, is an artist you simply can’t ignore anymore. With her distinctive sound, raw edge, and deeply personal storytelling, she carves out her own space. In her direct lyrics, she makes the unspoken speakable, shares her emotions without a filter, and creates a space where comfort and recognition come together.

Her live shows are honest, captivating, and playful all at once. With a three-piece live band, a dynamic set, and even a dance pole as an expressive element, she seizes every moment to draw the audience into her world. Whether on a pop stage, in a theater, or at a festival, Meis knows how to leave a lasting impression.

  • In interviews, Meis has spoken openly about the major surgery in which she preventively had her stomach removed due to a hereditary form of stomach cancer. During her recovery, she found the words, sounds, and rhythm to translate her emotions into music, ultimately leading to her debut album Zwart/Wit—an indie record that moves between illness and recovery, between anger and acceptance, but above all, sheds light on hope.

    Since winning Mooie Noten in 2018, Meis has steadily claimed her place. With a successful Popronde, support shows for artists like Eefje de Visser, Bazart, and Portland, her first EP Een, and the critically acclaimed Zwart/Wit, she has proven herself to be a unique voice in the Dutch music scene. Her first club tour through the Netherlands and Belgium, along with her debut album, was a huge success.

    Now, a new chapter is about to begin. Meis is working on a second album, where her signature honesty merges with a new, rawer sound. In the 2025/2026 theater season, she will embark on her first solo theater tour—a bold step that will further showcase her interdisciplinary talents. The world of Meis is expanding—more immersive than ever.

  • AG&C stands with artists who make an impact by staying true to their voice. And working with an artist as fearless and authentic as Meis is exactly why we do what we do.


    Our collaboration covers the full scope of brand development: from visual identity and content strategy to storytelling and positioning. We ensure that every public expression aligns with her artistic core, while allowing room for evolution and depth. The goal is to communicate her unique signature in a way that is clear, powerful, and consistently felt across all platforms.

Listen up.

  • "Enchantingly beautiful."

    Frits Spits, NPO Radio 1

  • "Meis approaches everything with such careful precision that the personal becomes universal—turning into art." ✭✭✭✭

    De Volkskrant

  • "Good news: Zwart/Wit has turned out to be a breathtakingly beautiful album."

    3VOOR12

  • "Zwart/Wit sounds warm and intense, playful yet at times complex, and above all, deeply moving." ✭✭✭✭

     Lust for Life

  • "Meis enchants with songs you never want to leave."

    OOR

Tour dates.

January 15

Venue Name
New York, NY

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February 15

Venue Name
New York, NY

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March 15

Venue Name
New York, NY

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April 15

Venue Name
New York, NY

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May 15

Venue Name
New York, NY

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June 15

Venue Name
New York, NY

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July 15

Venue Name
New York, NY

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August 15

Venue Name
New York, NY

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September 15

Venue Name
New York, NY

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Contact us.

info@agandcglobal.com

Hannie Dankbaarpassage 39
Amsterdam, 1053 RT